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Category Archives for Copywriting
ATTENTION: A Royal Lesson In Persuasion
It’s not often that a copywriter gets to tell an amusing anecdote involving HRH the Queen and provide a good copy tip at the same time. Until now. Okay, so I’ve never actually met her in person
Read moreHow a shameful braggart helped me become a better copywriter!
I am ashamed to admit it, but when I was younger, I used to do what I am about to share with you a
Read moreThe Copywriting ‘Red Herring’ You Need to Know About
You wouldn’t think kippered herrings and copywriting had much in common, let alone a good story. But
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