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Category Archives for Business

12 Great LinkedIn Content Ideas To Turbo Boost Your Brand

I am often asked how to come up with good ideas for LinkedIn content. So here are 12 of my best and most effective tips that you can apply today.1. Comment Gold MiningThere’s gold in them there hills!Well,

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How Just 4 Words Changed The Way These People Viewed The World

Nowadays it seems like copywriters are constantly being encouraged to use ‘power’ words, ‘emotional trigger’ words and ‘charisma’ words in all their copy. But why? It seems it’s to ensure

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10 Logical Fallacies You Should Know and How to Spot Them

A logical fallacy is an error in reasoning or a false assumption that might sound impressive but proves absolutely nothing. Sometimes they are completely unintentional, but more often than not they are

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