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8 Proven Ways To Generate Leads, Attract Your Ideal Audience and Market Yourself Online

You’ve got a great course, product or service but how do you go about successfully marketing (and selling) it online? This is a perennial challenge for many small businesses and freelancers. Here are

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How a shameful braggart helped me become a better copywriter!

I am ashamed to admit it, but when I was younger, I used to do what I am about to share with you a lot. It wasn’t until I witnessed first-hand someone else doing it to an extreme degree that I stopped. Let

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The Copywriting ‘Red Herring’ You Need to Know About

You wouldn’t think kippered herrings and copywriting had much in common, let alone a good story. But I know one. And here it is. But first, let’s start with a question. What do consumers really want? It’s

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