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10 of the Best Copywriting and Advertising Quotes

napoleon-bonaparte-73543_1280Do you think advertising is a waste of time and money? It shouldn’t be. Here we have compiled a list of 10 of the best copywriting and advertising quotes to inspire you.

  1. “Sell a good night’s sleep – not the mattress.” Instructor at Academy of Art University, Advertising program
  2.  “The man who stops advertising to save money is like the man who stops the clock to save time”. Thomas Jefferson
  3. “There are two motives to action: self-interest and fear” Napoleon Bonaparte
  4.  “People aren’t interested in you. They’re interested in themselves”. Dale Carnegie
  5. “If you don’t sell, it’s not the product that’s wrong, it’s you”. Estee Lauder
  6.  “If you wish others to believe in you, you must first convince them that you believe in them’. Harvey Mackay
  7. “The consumer isn’t a moron; she is your wife. You insult her intelligence if you assume that a mere slogan and a few vapid adjectives will persuade her to buy anything”. David Ogilvy
  8. “Advertising is about one thing: happiness.” Don Draper (Mad Men)
  9.  “If it doesn’t sell, it isn’t creative.” David Ogilvy
  10. “In our factory, we make lipstick. In our advertising, we sell hope.” Peter Nivio Zarlenga

And to round things off nicely, here is Don Draper’s take on selling lipstick….Enjoy! http://www.youtube.com/watch?v=5y4b-DEkIps

You can view the video version of this post below (to really get into the groove…turn up the volume!) 🙂